Hotels.com For Partners visual identity

The brief
Hotels.com needed a visual identity for Hotels.com For Partners, a new digital product that allows its range of hotels to be booked via the websites of major airlines.

The solution
A visual identity that strikes the right balance between personality and professionalism. It features inspirational destination photography, echoing the globe-spanning range of hotels available, supported by hand-drawn illustrative elements for a friendly and personal connection. 

Project completed while at ZZ+D